On To The Next One ~ What’s Coming Up @ SLF

Nov 10 12:09 pm

by Joe Grafton

When our blog team got together last Saturday, we decided it might be a good idea to have me write a post about what’s coming up at Somerville Local First. As usual, that’s anything but a short answer.

Before I get there, however, I thought I’d share this, the SLF Logic Model.

SLF Logic Model - Thanks to Ariel Harms

So, this looks really complicated, I know. But that’s because our work is complicated. I am posting this simply to show you that, while its always very much about the ‘next thing‘ at SLF, our efforts and programs are bound together strategically.

And so what exactly are we up to next? Well…..

SHIFT YOUR SHOPPING (November/December)

This holiday season is crucial for local businesses. And I think its safe to say that this year is the most critical I’ve seen in my time doing this work. Working with and speaking to business owners on a daily basis, it seems like our local economy has slowed in the past few months. Many businesses have confided in me that they are concerned if they can’t make it work this holiday season, they won’t be able to survive.

So with this in mind, SLF will launch our 2nd annual holiday shopping campaign, Shift Your Shopping.

You'll see a refreshed series of posters/postcards designed by Oat again this year.

Shift Your Shopping will feature:

-A robust online content plan that will offer a TON of info on where you can do your holiday shopping. We’ll incorporate photos, maybe video, shopping lists, event promotions and more.

-The launch of our Mobile Deals application for iPhone and Android users. By accessing our site, you’ll be able to see real-time offers from our members to save you money as you make the Shift.

-A collaboration with other Somerville organizations to create/promote - ShiftYourShopAPalooza on 12/4 & 5.

-The introduction of “Plaid Friday”, a viral, social media campaign designed to help communities understand the importance, and advantages, to remaining far away from the consumerist driven “Black Friday” concept.

-A campaign themed scavenger hunt!

-Some surprises !!

Where The Locals Go Coupon Book (January)

Last year, the City of Somerville was gracious and crucial in helping build SLF capacity by sponsoring our innagural Coupon Book. As with everything we’ve done, the first year of the project helped us learn and year two is primed for improvement.

We learned some things in our first year...

So we are pleased to announce that in January, 2011. Somerville Local First will be collaborating with our sister organization, Cambridge Local First to produce the Where The Local Go coupon book.

Sneak Preview - Here's what the cover of this years book will look like though we're still revising/improving

The book will be for sale this year, and will be a key fundraising tool for SLF & CLF. For only $10, you will get a book filled with approx 100 coupons, valued at approximately $1,000. Best yet, this project helps demonstrate to both of our communities that buying local is important, wherever you are, and that local economies don’t stop at the border of each city.

I’ll close with a phrase common amongst our organizer friends….Next Thing!

Filed under: Campaigns, Local First, Our Members, Shift Your Shopping, The Movement — SLF @ 12:09 pm

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Love Blogging? Love the Holidays? Love Local Businesses? Write for Somerville Local First!

Nov 08 11:21 am

Write for the Shift Your Shopping Holiday Campaign

I’m Sam, the new editor for the Somerville Local First blog. Since the holidays are just around the corner, SLF needs your help getting our community into the “local” spirit this season. We’re looking to add some additional bloggers to our roster to write for our upcoming Shift Your Shopping Holiday campaign.

Are you planning to hit up local stores for holiday gifts? Do you know the scoop on some upcoming festivities around town? Have an epic eggnog recipe with local ingredient recommendations? We’d love for you to contribute! This is your chance to have your writing featured in one of Somerville’s most read online publications. You’ll also be helping promote the local businesses and events that make our city one of the best places to live in Massachusetts.

If you’re interested in writing for the SLF blog, please send me a note introducing yourself along with a sample of writing to slfblogwriters[at]gmail.com.

Feel free to shoot me any questions you have about becoming a writer as well. Thanks, and look forward to hearing from you!

Filed under: Local First, Shift Your Shopping Sidebar — Tags: Shift Your Shopping Holiday 2010, Somerville Local First Blog, Somerville Local First Writers — SLF @ 11:21 am

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Taza & SLF Join Forces to Support Another SLF Member

Oct 28 2:47 pm

A few days ago, we published a request for community support from James Welborn, owner of Hub Comics in Union Square. We’re now taking things another step forward with a collaboration from your favorite local chocolate maker, Taza Chocolate.

Taza, if you don’t know, recently opened a retail store and started giving factory tours. That’s right, you can tour the chocolate factory, right here in the ‘ville!

Win this great tour & gift certificate prize from Taza Chocolate by supporting a member in need

And so, over the next week, Taza & SLF are partnering to give you an opportunity for a FREE chocolate factory tour PLUS a $25 gift certificate for Taza products in their retail store.

All you have to do to enter is do some shopping at Hub Comics.

For every $10 you spend at Hub up to $50, you will receive 1 entry in the contest. Just mention the contest to the folks at Hub while making your purchase and we’ll record your email address. Next Monday, 11/8, we’ll announce the winner.

SLF is also throwing in some prizes. A $20 gift certificate to Sherman Market, a choice of SLF T-Shirts in our inventory, a limited edition letterpress Harvest Fest poster from Union Press, a SLF Water Bottle and (when we publish them in January) a complimentary SLF Coupon Book. That brings the value of the prize pack to almost $100! And all you have to do is support a local business who could use our help.

The only question after that is…are you a Charlie or a Veruca?

Local Loves Local once again and Community is the winner.

Filed under: Local First, Our Members — SLF @ 2:47 pm

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Dig these Somerville Businesses in the Weekly Dig’s Annual Dig This Awards

Oct 26 1:06 pm

Every year, our friends at the Weekly Dig (check their new website btw, awesome!) hold the Dig This awards. The edit stafforial picks four businesses (almost all of them locally owned) and asks the public to vote for their favorites.

Voting ends 11/5. Let's stuff the virtual ballot box for our faves from the 'ville

There are a TON of SLF members and other Somerville businesses nominated this year. And we’d like your help in trying to sweep the awards for these great businesses. Winning brings more recognition, great marketing and most importantly - new customers!

Below you’ll find the Somerville Business who you can vote for. We’ve identified members of the network with italics.

Best Places to Eat

BBQ

Redbones

Beer Store

Ball Sq. Wine & Spirits

Breakfast

Sound Bites

Brunch

The Independent

Café

Sherman Cafe

Casual Sushi

Snappy Sushi

Coffee Shop

Bloc 11

True Grounds

Gourmet Shop

Dave’s Fresh Pasta

Ice Cream / Gelato

J.P. Licks

Indian

Namaskar

Liquor Store

Downtown Wine & Spirits

Mexican/Central/South American

Machu Picchu

Tu y Yo

Newcomer Restaurant

Foundry on Elm

Pastry

Kickass Cupcakes

Lyndell’s

Petsi Pies

Slow Burger

RF O’Sullivan’s

Boston Burger Company

Tapas

Dali

Thai

Ronnarong

Wings

Eat at Jumbos

Bar Menu

PJ Ryan’s

Dive Bar

Sligo

Small Music Venue

Johnny D’s

Pool

diesel cafe

Sports Bar (International)

PJ Ryan’s

Sunday Night

Sea Monsters at Precinct Lounge

Tuesday Night

Drunken Spelling Bee at Highland Kitchen

Neighborhood Spot - Davis Sq.

Mike’s

Burren

Underbones

Johnny D’s

Neighborhood Spot - Teele Sq / Ball Sq / Powderhouse (89 Bus)

Powderhouse Pub

PJ Ryan’s

Olde Magoun’s

Rudy’s

Neighborhood Spot - Inman Sq.

Trina’s Starlight Lounge

Neighborhood Spot - Union Sq.

Sally O’Brien’s

The Independent

Bull McCabe’s

PA’s Lounge

Best Places to Shop

Accessories

Artifaktori

Furniture

Sunshine Lucy’s

Gifts

Grand

Magpie

Gym

Training Room

Vintage Clothing

Poor Little Rich Girl

Yoga

Bow St

Filed under: Our Members — SLF @ 1:06 pm

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Silent Auction to benefit Pets In Need, A No-Kill Animal Shelter

Oct 25 11:50 am

Pets In Need to hold Silent Auction featuring many SLF Members on Friday 11/12

Pets In Need non-profit animal adoption program is hosting a silent auction on Friday, November 12th from 7:00 – 9:00 p.m. at Dilboy VFW Hall, Davis Square (371 Summer St., Somerville) and all proceeds from the auction will go towards the care of the homeless animals.

“We have some great items up for auction this year,” said auction organizer Sarah Rhines. “As an all-volunteer organization, we try to keep our operating costs low, but vet bills can be very expensive. We hope people will want to come out to support our cause, get some great gifts and have an awesome time!”

Items up for auction include valuable Boston sports collectibles, passes to local museums, gift certificates to area restaurants and much more – there is something for everyone in the family!

Help Pets in Need by attending their free Silent Auction and bidding on items from Local Businesses, many from Somerville

There is no admission fee, and all ages are welcome. Refreshments will be donated by a number of local eateries. The Nahanton Avenue Band will be playing your favorite hits from the 80s, and there will also be a cash bar.

Pets In Need is a small no-kill adoption program run privately by volunteers who have joined together to save the unwanted and abandoned animals who have come across their path. All donations and adoption fees go directly to the animals.

Filed under: Local First — SLF @ 11:50 am

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Join the Halloween Fun for the Last SomerStreets of 2010 on Oct. 24th

Oct 21 12:42 pm

This post was provided by the City of Somerville.

The City of Somerville is hosting its fourth and final SomerStreets events of 2010 on Sunday, October 24^th from noon – 4pm (rain or shine). All community members are invited to join the City and our community sponsors for an afternoon of music, games, activities, and fall fun.

Community members are also invited to carve or decorate pumpkins to help us line Somerville Avenue from Bow Street to Beacon Street, and/or participate in our costume parade at 12:30. Throughout the afternoon, there will be Trick-or-Treating with local businesses, a fall craft fair, costume contests, and much, much more.

For more information, please visit www.somervillema.gov, or call Carlene Campbell at 617-625-6600 ext. 2615.

Filed under: Local First — Tags: Halloween, SomerStreets, Somerville Ave — SLF @ 12:42 pm

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Second Chances: Somerville Clothing Donation Program Nominated for CLASSY Charity of the Year

Oct 20 11:11 am

The following post comes from Second Chances Founder and CEO, Andrea Shapiro regarding their recent CLASSY awards nominations. Second Chances provides clothing to people in need, informs supporters about issues affecting our community and helps people connect with local organizations or issues that resonate with their values, skills and personal experiences. Since 2005, Second Chances has provided free clothing, shoes, accessories and gift cards to more than 1,600 lower income and homeless people in Somerville and Cambridge and recycled or reused over 210,000 pounds of clothing, shoes and accessories.

Andrea Shapiro, Founder & CEO of Second Chances

I am honored that Second Chances was nominated by our supporters and selected as a finalist by the StayClassy judges. The publicity and potential prizes will help us build upon our successful work providing free clothing to local homeless and low-income people in Somerville and Cambridge, Massachusetts so that they can take the next steps toward a brighter future. Please, vote now and spread the word!

Second Chances needs your vote by October 22nd! We have been selected as a Boston-area Finalist in TWO categories - Charity of the Year and Small Charity of the Year – in StayClassy’s 2^nd Annual CLASSY Awards.

VOTE for Second Chances in BOTH categories:

Charity of the Year

Small Charity of the Year

HELP Second Chances get even more votes by sharing the news and the voting webpages with your friends, family, colleagues and social media networks!

The people you help are much like Joanna. Joanna, along with her two young daughters, fled an abusive home with nothing but her purse and the clothing they were wearing. They came to Somerville in the winter from a state with a much warmer climate. They were cold, scared and homeless. You brought them warm clothing in the winter, and then spring and summer clothing in the following months. Now, they are warm and safe – living locally and getting counseling to help them heal from the abuse they experienced. Joanna has restarted her health care career and the girls are back in school. We are so grateful for the hundreds of second chances like Joanna’s that you and other community members make possible every year.

The 2^nd Annual CLASSY Awards recognize the top philanthropic achievements in eight (8) cities across the country: Boston, Chicago, Las Vegas, Los Angeles, New York City, San Diego, San Francisco, and Washington D.C. From October 9 until October 22, supporters can visit classyawards.stayclassy.org and vote for Second Chances to be named a City Winner for Charity of the Year and Small Charity of the Year. Each City Winner will represent their region and compete in the National voting round from October 23 – November 5 for a chance to win a prestigious CLASSY Award.

For additional information on the competition, event details, and to cast your votes, please visit http://classyawards.stayclassy.org/classy-awards?city_id=10 or email [email protected].

Filed under: Local First — Tags: Andea Shapiro, Second Chances, Somerville Clothing Donation Program — SLF @ 11:11 am

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SWEET 16 & NOT TO BE MISSED! REDBONES ANNUAL NORTHWEST BEER FEST

Oct 19 10:55 am

Rose Ann & Charles Finkel, owners of Pike Brewing in Seattle, with Todd & Jason Alstrom, beer gurus and publishers of Beer Advocate Magazine

by Anne Cushman, Redbones

For sixteen years Redbones has imported craft brews from Washington and Oregon to tap at its signature Northwest Fest. New in 2010, several of the breweries are sending cask conditioned beers guaranteeing a very Sweet Sixteen! This year, over 60 kegs from fifteen breweries will be tapped starting October 20 with a Kick Off Party featuring beers from Rogue Ales in Oregon and Pike Brewing in Washington. Additional Northwest Fest Keg Parties are November 8 and 9 and a selection of Northwest brews will always be on tap until they run out in late Fall. To keep tabs on the taps, and casks, visit www.redbones.com/brews.html for daily updates.

Rogue Brewmaster John Maier creates a new brew every year for the Oregon Brewers Festival. This year’s name was easy: 21 Ale.

21 kegs of 21 Ale will be celebrated by 21 of the Rogue Nation’s most loyal, long time beer emporiums across the country and Redbones is among the lucky ones! Taste this one-time batch tonight - it wont last long!

Even after sixteen years, the brews and the parties continue to attract beer lovers to Redbones for the annual NWFest because it is unique - most of the beers tapped are never available in the East! The beers come from small breweries with limited production and without Redbones stepping in the economics and logistics of distribution would be prohibitive. This year only three of the fifteen breweries are distributed in Massachusetts.

Check it out for yourself!

Wednesday, October 20, 5 - 7 pm - Northwest Fest Kick Off Keg Party

8 - 10 Rogue & 5 - 6 Pike Beers on tap + 4 Rogue Casks
@ 6:21 pm - tap time for Rogue’s 21 Ale
Monday, November 8 & Tuesday, November 9, 5 - 7 pm

Northwest Fest Keg Parties with special guest Drew Cluley, Head Brewer @ Pike in Seattle, WA
Taps are turned over to Northwest beers - 1 Keg/brewery! Taste. Compare. Enjoy.

Cash Bar and Free Apps @ all NWFest Keg Parties.

Filed under: Our Members — SLF @ 10:55 am

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Mike’s Auto Brings the Green Oil Change Revolution to Somerville

Oct 18 11:24 am

Mike's Automotive Somerville Green Oil Change

Mike's Automotive in Union Square

Today’s post comes from SLF member Mark Pedersen of Mike’s Automotive Services in Union Square. Mark works alongside his father, Mike Sr., and brother, Mark Jr., at this family run Somerville autoshop that’s committed to protecting the environment and building a more sustainable community. Learn more about their new green oil change service and how it benefits Groundwork Somerville:

Today marks a seminal moment in the movement for sustainability here in Somerville. Like many years ago, a revolution is taking place in Union Square at the foot of Prospect Hill. This time, the rebel color is green. At Mike’s Automotive Services we’re issuing a sustainability call to arms by being the only auto shop to offer a green oil change in the Boston area.

What is a green oil change? A green oil change is one that uses re-refined motor oil. Mike’s green oil change uses EcoPower - a premium API-certified re-refined motor oil. What’s that mean? It means that EcoPower oil meets all of the same manufacturer specifications as any other conventional motor oil you’ve ever used.

A green oil change has tremendous benefits for the environment:

It results in 99.5% fewer heavy metal emissions and 85% less greenhouse gases than if used motor oil were used for fuel.
It saves more than one million tons of greenhouse gas emissions, which is the equivalent of taking 200,000 cars off the road every year
It takes 85% less energy to produce than motor oil made from crude oil.

Those are just some of the benefits of choosing a green oil change (along with that great feeling you get when you choose sustainability). The State and Federal governments have been required by law to use re-refined oil since the mid-1990s. Now, the rest of us can use it too!

A lot of people talk about the fact that re-refined oil is much more expensive than conventional oil - and it is. But Mike’s is committed to sustainability. So we’re offering our green oil change for only $4.00 more than our conventional oil change.

For us, this is about leadership. If we are ever going to truly build a more sustainable community, it is going to take local businesses to stand up and lead the way. That’s what we’re doing - we’re putting principles before profits.

As part of our commitment to sustainability, we’re celebrating our green oil change in a big way. This week (October 18-22), for every green oil change we provide, we will donate $5.00 to Groundwork Somerville. Request your green oil change online with our convenient Mike’s Automotive web appointment scheduler.

So, no more excuses - the green oil change is here! Let’s see you show your green stripes by getting the word out. Tell your friends. Tell your family. Tell your co-workers. And above all, when it’s time to change your oil - go green at Mike’s!

Filed under: Our Members — Tags: Auto, Green Oil Change, Groundwork Somerville, Mike's Automotive Services, Union Square — SLF @ 11:24 am

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Support Your Local Comic Store

Oct 15 2:24 pm

by James Welborn, owner Hub Comics

The cold facts

This summer has been hard on us. If you don’t know, it’s been a little more than a month since we had new comics in stock. Earlier this week, the comic industry’s monopoly distributor cancelled our account.

A combination of product glut, neglected subscription holds and over-ordering combined to put us behind on our weekly shipments. That lapse dropped revenue here more than 30% in September, and it looks like another 30% drop in October.

What does this mean for Hub?

First, it means we won’t have new monthly comics for a while. Our book shipments will now come from different distributors until we get stabilized.

If you’re an active subscriber, let us know and we’ll arrange to make sure you get your comics via a fellow shop. (You can still buy them here.)

If you’re an inactive subscriber, please let us know if you’re going to pick up what you requested or whether we can put it back on our shelves. We’re holding thousands of dollars worth of merchandise for customers we haven’t heard from in more than a month.

We still have a huge, deep stock of books, tons of comics, toys, games, T-shirts, et cetera. And we will get new items slowly.

Any special orders outstanding will not be filled immediately because of the distributor situation. We apologize for the inconvenience.

What can you do to help? Immediately, we’re having a sale to try to raise some basic survival revenue. There’s also the option to buy “Comic Credit” (see below) and gift certificates.

Hub plans to be around for a long time. This is just a bump in the road.

That said, it’s time for that sale info!

Sale on!

Selected books and toys are 50% OFF
Other books are 20% OFF
Back issue comics and magazines are also 50% OFF!
Buy more than 30 floppies and make it 75% OFF!
Dollar Box comics are 50 cents each! (With lots of great new stuff filtering in!)
Toys are 20% OFF!
T-Shirts are 20% OFF!
Supplies are 20% OFF

Sale does not include held items or local comics. Sale items don’t count toward Trade Paperback Club.

New way to save!

We’re looking for a little liquidity lately here at Hub, which has prompted a new idea: Comic Credit.

You can buy Comic Credit for any amount over $100 and get a 5% bonus. The total amount will spend just like cash at the shop.

With Comic Credit this week, for example, you’d be saving an additional 5% (give or take, we’re not math whizzes) on all our sale items — on top of that previously $20, now-50%-off classic John Byrne Fantastic Four book, for example, making it $9.50.

Let us know what you think, and feel free to call or email with any questions if you want to participate.

Events!

Walking Dead viewing party Sunday, October 31, at 10 p.m., the new Walking Dead TV show premieres on AMC. (See the trailer here.) Come by the shop and watch it with us on the gigantic TV!

Second annual “Dark Knight on a Dark Night art show Again this year, we will host a Batman-themed art show, opening around the Winter Solstice. Deadline for submissions is December 10.

Tuesdays are Game Nights!: Hub hosts Tuesday-night game nights every week. We have a few games on hand (Settlers, Uno, Fluxx, whatever), but PLEASE bring your own! We’d love to find out what games our customers like. We start at 7 p.m. and go through 10 or so.

See us on Facebook

Show us some love on our Facebook page, where you can find out about upcoming events and other cool stuff!

Follow us on Twitter

You can find us on Twitter here.

Our Tweeps (Twitter-peeps, apparently) will hear from us first about sales, shipment arrivals and recommendations. Nothing personal; we’re just lazy.

You can also see our now-famous “Tuesday Twitter Specials,” “Theme-Song Thursdays” and the ever popular “FanFic Fridays!” Our man Jesse is a Twitter twendsetter!

Hours

As usual, we’re open Noon to 9 p.m. weekdays, 10-9 Saturdays and 10-6 Sundays.

See you soon!

-James, for Hub Comics

Hub Comics is a small locally-owned business and is a member of Somerville Local First

Filed under: Our Members — Tags: Hub Comics — SLF @ 2:24 pm

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